Electronic Arts Is Allegedly Paying Celebrities To Endorse Star Wars Battlefront Star Wars Battlefront
The alleged marketing plan emerged when Benjamin Burnley, founder and frontman of Breaking Benjamin, called out EA for trying to pay him to say positive things about Star Wars: Battlefront, via social media on November 21. He posted a picture of a broken copy of the game on Instagram along with a comment denouncing EA for trying to buy his endorsement. Burnley stated in the comment, Abdul Haddi of GamerSiege was the first to break the story on November 21 before it was picked up by other media outlets....